Stores & shopping centres

Stores in DEAS' portfolio

DEAS manages some of Denmark's largest shopping centres as well as a wide range of independent retail properties across the country. We have gained a wide and in-depth experience with management, operation and development of stores and retail, which has given us a solid foundation for creating value for both tenants and investors. We create value through quality, security of delivery and effective processes.

Number of store leases in shopping centres: 1,073
Number of shopping centres: 17
Number of shops on street level: 996
Number of square meters of shops under DEAS’ administration: 500,000 sqm
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Shopping centres

Stores & shopping centres

An active engagement

Retail, and the management of retail shopping centres in particular, is a special discipline. It is important to create a strong and visible brand for the shopping centre, where the concept is adapted to the market area. And the composition of tenants and stores is crucial to the centre's success. DEAS goes directly to work in positioning and marketing centres, and in ensuring a shopping mix where the centre has a varied product range to offer – and thus the desired attraction of visitors from the local area and surrounding rural areas.

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Letting and development

Stores & shopping centres

Letting and development

DEAS effectively carries out the ongoing letting of centres, focusing on creating an optimal mix of store concepts. We have the country's largest section of leasing managers, who are in contact with a wide range of large and attractive tenants both at home and abroad. 

We work strategically with the development of centres, in line with market trends and consumer demand. DEAS has considerable experience and a track record in the field, and we have undertaken concept development and renovation, for example of the Frederiksberg Centre and the food hall concept at Lyngby Storcenter

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Attracting 65 million visitors

Stores & shopping centres

Attracting 65 million visitors

The result of a well-run shopping centre is visible in the numbers. Grounded in each individual shopping centre’s identity, we take care of its marketing in all relevant media. This results in a traffic of 65 million visitors annually to our 17 centres. 

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A 360 degrees approach to each centre

Stores & shopping centres

A 360 degrees approach to each centre

DEAS goes wholeheartedly into its work with centres. To understand the tenants' needs, the markets and the competition is an independent discipline, which is crucial for success. But we also know that the day-to-day operation and maintenance plays a major role together with efficient property management. Over the years, DEAS had developed fixed procedures for all these main areas, and they are some of the best in the country.

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Cases

Stores & shopping centres

Cases

Read the case concerning Frederiksberg Centret. It deals with the tasks related to the shopping centre as well as the solutions and services DEAS provided.